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Software portfolio for digital transformation of automotive product design deployed

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Siemens Digital Industries Software announced that DENSO corporation has selected their software portfolio for the technological foundation of their next generation model-based development (MBD). By using model-based simulations, they can resolve existing issues as well as investigate a broad range of design possibilities, early in the process and before physical models are built. This new process is expected to reduce time needed for product development, cut costs, increase design quality, and improve competitiveness.

The company will be underpinning the project through a variety of services including process consulting, conducting pilot projects at the design site, and establishing processes for modeling. By using the Simcenter portfolio of simulation and test applications, they can continue to drive implementation of system simulation in the development process. Simcenter solutions are being deployed for use by designers who can now conduct 1D system simulation alongside analysis specialists while teamcenter software enables seamless distribution of model data among global sites.

“Thanks to high quality Siemens software products, expertise in consulting and technical service, our three year MBD pilot has been successful,” Masaki Suzuoki, general manager of engineering digital transformation at DENSO corporation, said. “Full scale deployment will start throughout the company in Japan and abroad and we look forward to additional support from Siemens that can help us accelerate MBD deployment across business domains.”

The automotive industry is undergoing a once in a century transformation. The company’s long-term effort to pursue value from both the vehicle and subsystem perspectives is a strategy to enhance growth and profitability. Specific examples of programs which can lead to increased value include electrification and the implementation of advanced safety and automated driving. To achieve these goals, they have begun the roll-out of MBD across the entire company.

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